Cargill Communication and branding lead CAN MEA in Istanbul, Turkey
Communication and branding lead CAN MEA
Cargill provides food, agriculture, financial and industrial products and services to the world. Together with farmers, customers, governments and communities, we help people thrive by applying our insights and over 150 years of experience. We have 150,000 employees in 70 countries who are committed to feeding the world in a responsible way, reducing environmental impact and improving the communities where we live and work.
Position Purpose & Summary:
Cargill Animal Nutrition is looking for a results-driven communications professional who will be responsible for developing and executing activities that enhance Cargill’s brand and reputation internally and externally across MEA (Middle East and Africa). The role will require collaboration cross functionally to support internal and external communication, corporate social responsibility and media relations for Cargill’s animal nutrition businesses in MEA as well as lead a team of internal and external communication experts.
40% STRATEGY DEVELOPMENT, PLANNING & EXECUTION CAPACITY
Using advanced knowledge, plans, creates and manages the overall CAN MEA internal/external communication strategy and plan, including: new product launches, online strategies (e.g. intranet, Cargill.com, social media, PR/media relations, advertising, collateral, etc.), Go-To-Market web strategy, Cargill brand strategies, employee communications, message/content strategy and PR development strategy.
Provides leadership, training and expertise in CAN MEA on internal and external communication strategy and tactics. Aligns business with Cargill’s brand strategy.
Translates master brand strategy into a creative strategy distinctive to each Platform/BU/Function. Leads execution of brand strategy and brand identity guidelines
Support senior management with strategic planning, project management, and internal and external communication.
Develops communication strategy, campaign management and oversees implementation of new solutions to drive value & sales and engage customers.
Develop and contribute to key messages including proof points as well as efficient and effective strategies and tactics on how to reach relevant target groups
35% PROCESS EXECUTION & OPERATING EXCELLENCE
Ensure one voice communication across the organization, as well as relevance, accuracy, consistency and timeliness in all communications.
Collaborate with the global communications function to increase efficiency and effectiveness of communication, including sharing best-practices.
Requiring substantial knowledge of communication practices analyzes and reviews measures of communication effectiveness to drive continuous improvement within team.
Advise senior management, global communications team and other relevant internal stakeholders on noteworthy trends, news developments, or changing/unexpected circumstances that may impact Cargilll.
Using advanced knowledge of marketing communications, helps create a positive environment to launch product
Negotiates and/or supervises the negotiation and selection of business with external suppliers and agencies.
Works across CAN MEA to ensure consistency and effectiveness of marketing communications.
25% PEOPLE, RESOURCE & BUDGET MANAGEMENT
Provides direction and coaching/professional development support to team members.
Responsible for budget, program measurement and ROI (e.g. bi-annual scorecard, reporting of global key performance metrics).
Identifies and prioritizes resources to support and execute projects.
Minimum Required Qualifications:
Minimum 8 years experience in internal and external communications and implementation of branding strategy
Excellent verbal and written communication skills
Demonstrated ability to effectively work in a team environment and operate with autonomy
Strong organizational skills
Able to build collaborative relationships
Able to perform well under pressure and not deterred by hardship or failure
Ability to work with and leverage the skills of other team members to achieve business and function objectives
Strong attention to detail
Strong accountability and self-awareness
Embraces candor, courage and determination
Innovative and diverse thinker
Intellectually curious and honest
Able to think independently and act decisively
Passionate for opportunities and keen to learn more than taught
Strong drive for results, problem solving and solution mapping
Willing to challenge the status quo and champion continuous improvement
Not deterred by hardship to achieve the objectives of the team and function
Able to effectively operate with significant ambiguity
Confident and competent in a variety of settings and with all levels of leadership.
Primary Location Turkey-Istanbul
Other Locations JO-AM-Amman
Job Type Standard
Shift Day Job
Req ID: SOU00111