Cargill Marketing Specialist CPN-WE in Rotterdam, Netherlands

Marketing Specialist CPN-WE

Cargill provides food, agriculture, financial and industrial products and services to the world. Together with farmers, customers, governments and communities, we help people thrive by applying our insights and over 150 years of experience. We have 150,000 employees in 70 countries who are committed to feeding the world in a responsible way, reducing environmental impact and improving the communities where we live and work.

Description

Principal Accountabilities

50% (tactical, operational)

Marketing communication:

  • Develop and execute, in close collaboration with Regional Commercial Manager, the region’s marketing communication plan and activity year calendar supported by EU marketing, including the management of budget and effectiveness monitoring through effective KPI’s.

  • Develop, improve and maintain local marcom tools, maintaining those created for the region by SMT, like the regional website with own CMS, the regional E-newsletter, local press communication/pr etc.

  • Support in product/solutions campaign roll-out in the region.

  • Organisation of local/regional events, like exhibitions, fairs, seminars.

  • Support marketing of customers

  • Deploy Cargill and Provimi branding guidelines in the region and act as a gatekeeper.

30% (tactical, operational) Strategic marketing:

  • Align the regional and EU marketing strategy in close collaboration with Regional Commercial Manager

  • Develop “Customer Insight” through supporting the development and execution of a systematic approach to gather external information on customers/prospects, competitors and market developments, supporting the customer segment-based go-to-market strategies. Look for new marketing possibilities to improve our connection with end users & distributors in order to improve customer insight and value towards customers.

  • Deliver input to the regional commercial strategy reviews.

  • Deliver input to the regional business development initiatives.

20% (operational) Europe marketing:

  • Support and/or lead some of our EU marketing communication projects (like Animal Nutrition Seminar, Fairs, branding, digital marketing initiatives, roll out of campaigns etc.).

Essential Functions/Requirements

  • Business acumen.

  • Excellent communicator and coordinator. Takes a position, speak up, be open and learning attitude

  • English fluently

  • Team player; you will work closely with marketing, sales and technology teams.

  • Creative; initiate marcom activities that contribute to achieving business goals, help build brand equity in the region

  • Organized & project management skills; marcom planning & execution, including event organization & advertising/PR execution

  • Ability to work within different cultures and different market

  • Preferably affinity with and understanding of animal nutrition industry

  • Execution driven (hands-on mentality).

Qualifications

Education

  • Bachelor’s degree (BSc) in marketing communications or proven commercial background and good marketing understanding

  • Experience

  • Experience with marcom tools & building marketing communications plans

  • Experience & Affinity with marketing and communication tools. Affinity & Experience with brand management.

  • Experience in project management

  • Experience in working in a matrix setup; team player and influencer; driving change

  • Experience working with sales and technical/ product management

  • Appr. 3 years’ experience in marketing communication, preferably in an international environment

Skills (applied knowledge and technical skills directly related to this position)

  • Excellent communicator: being able to communicate at all levels in the organization and with external parties. Presentation skills

  • Execution: operate in an organized way, pay attention to detail, assertive, involving right stakeholders, influencer, self-confident. Having a strong drive to deliver results on time, at high quality.

  • Creativity: come up with own ideas to promote and communicate about brand, products & solutions in the regions

  • Able to plan marketing communication activities, lead the execution and track/ follow up results. Able to initiate, influence, creates enthusiasm for plans, coordinate and lead.

Interested? Then make sure to send us your CV and cover letter in English today.

Follow us on LinkedIn: https://www.linkedin.com/company/cargill

Job Marketing

Primary Location Netherlands-ZH-Rotterdam

Schedule Full-time

Job Type Standard

Shift Day Job

Req ID: ROT00436